Still Curious?

Let’s connect!

© 2025 by Nana Bin

Still Curious?

Let’s connect!

© 2025 by Nana Bin

Still Curious?

Let’s connect!

© 2025 by Nana Bin

Still Curious?

Let’s connect!

© 2025 by Nana Bin

Still Curious?

Let’s connect!

© 2025 by Nana Bin

✨

✨

✨

🎉

🎉

🎉

🎉

✨

UX Design Mentorship

Kind Words from Mentees

UX Design Mentorship

Kind Words from Mentees

I also enjoy sharing my knowledge and experience to help others unlock clarity, untangle process complexity, and turn insights into meaningful outcomes.

Why it matter

Why it matter

Kind Words from My Teams

Kind Words from My Teams

“

  • “Nana is a joy to work with. She has an incredible eye for design, usability and user driven workflows. Nana is not afraid to speak up, and always had valuable feedback aimed at making her products better. She was somebody that you can throw at a complex problem (or product), knowing that she would make it better than it was. Nana would be a valuable UX resource for any company looking to improve their user facing products."



    Mark Bajorski — Director of User Experience Design at Premier Inc.

  • “Nana and I worked on a very complex, data-driven web application. She is very knowledgeable of UX design principles and understands the value of user-centric solutions. Nana has the ability to create compelling yet simple designs, making the most data-rich UIs simple for users to understand and navigate. She can breakdown workflow dynamics and translate the tasks into logical, actionable activities. But perhaps Nana’s greatest strength is her curiosity! Through disciplined, focused research with users and SMEs, she seems to always find a way to simplify the visual expression of the use case by ask “just one more question."



    Kenn Shrader — Principal User Experience Designer at Premier Inc.

  • “Nana is good at looking at things with a new point of view that leads to improvements to any project. Nana asks questions that get everyone to a better solution. Her curiosity, and how she approached these challenges, was fascinating to watch and I learned new ways to approach projects.
    Nana was able to synthesize feedback and create designs and interfaces that will be part of the foundation for EBSCO’s digital experience for years to come."



    Jim MacLeod — Director of User Experience Design at EBSCO

  • “Nana Bin is a talented designer whose attention to detail is unmatched. As a highly experienced UX solution solver, she excelled at presenting thoughtful research behind her designs. Additionally, in the visual design space, she’s always been able to balance working within a defined brand and introducing unique and creative results."



    Chelsea Whitney— User Experience Design Manager at EBSCO

  • “Nana is a joy to work with. She has an incredible eye for design, usability and user driven workflows. Nana is not afraid to speak up, and always had valuable feedback aimed at making her products better. She was somebody that you can throw at a complex problem (or product), knowing that she would make it better than it was. Nana would be a valuable UX resource for any company looking to improve their user facing products."



    Mark Bajorski — Director of User Experience Design at Premier Inc.

  • “Nana and I worked on a very complex, data-driven web application. She is very knowledgeable of UX design principles and understands the value of user-centric solutions. Nana has the ability to create compelling yet simple designs, making the most data-rich UIs simple for users to understand and navigate. She can breakdown workflow dynamics and translate the tasks into logical, actionable activities. But perhaps Nana’s greatest strength is her curiosity! Through disciplined, focused research with users and SMEs, she seems to always find a way to simplify the visual expression of the use case by ask “just one more question."



    Kenn Shrader — Principal User Experience Designer at Premier Inc.

  • “Nana is good at looking at things with a new point of view that leads to improvements to any project. Nana asks questions that get everyone to a better solution. Her curiosity, and how she approached these challenges, was fascinating to watch and I learned new ways to approach projects.
    Nana was able to synthesize feedback and create designs and interfaces that will be part of the foundation for EBSCO’s digital experience for years to come."



    Jim MacLeod — Director of User Experience Design at EBSCO

  • “Nana Bin is a talented designer whose attention to detail is unmatched. As a highly experienced UX solution solver, she excelled at presenting thoughtful research behind her designs. Additionally, in the visual design space, she’s always been able to balance working within a defined brand and introducing unique and creative results."



    Chelsea Whitney— User Experience Design Manager at EBSCO

  • “Nana is a joy to work with. She has an incredible eye for design, usability and user driven workflows. Nana is not afraid to speak up, and always had valuable feedback aimed at making her products better. She was somebody that you can throw at a complex problem (or product), knowing that she would make it better than it was. Nana would be a valuable UX resource for any company looking to improve their user facing products."



    Mark Bajorski — Director of User Experience Design at Premier Inc.

  • “Nana and I worked on a very complex, data-driven web application. She is very knowledgeable of UX design principles and understands the value of user-centric solutions. Nana has the ability to create compelling yet simple designs, making the most data-rich UIs simple for users to understand and navigate. She can breakdown workflow dynamics and translate the tasks into logical, actionable activities. But perhaps Nana’s greatest strength is her curiosity! Through disciplined, focused research with users and SMEs, she seems to always find a way to simplify the visual expression of the use case by ask “just one more question."



    Kenn Shrader — Principal User Experience Designer at Premier Inc.

  • “Nana is good at looking at things with a new point of view that leads to improvements to any project. Nana asks questions that get everyone to a better solution. Her curiosity, and how she approached these challenges, was fascinating to watch and I learned new ways to approach projects.
    Nana was able to synthesize feedback and create designs and interfaces that will be part of the foundation for EBSCO’s digital experience for years to come."



    Jim MacLeod — Director of User Experience Design at EBSCO

  • “Nana Bin is a talented designer whose attention to detail is unmatched. As a highly experienced UX solution solver, she excelled at presenting thoughtful research behind her designs. Additionally, in the visual design space, she’s always been able to balance working within a defined brand and introducing unique and creative results."



    Chelsea Whitney— User Experience Design Manager at EBSCO

Design with Purpose, Lead with Empathy.

Design with Purpose, Lead with Empathy.

Design with Purpose, Lead with Empathy.

Pharmacy Request

Tracking & Self-services

Pharmacy Request

Tracking & Self-services

B2B

SaaS

Customer-facing

Web responsive

Compliance-driven

Led a 0-1 design of a customer portal to transform 95% of manual processes into a streamlined workflow for efficient alignment and accelerated operations between Cardinal CSMP team and retail pharmacies.

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Supply Chain

Contract Management

Supply Chain

Contract Management

B2B

SaaS

Enterprise

Web

Data-driven

Led the redesign of a legacy application to optimize the end-to-end process, reducing task completion time by 40% and improving cost savings and productivity for both users and the business.

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Research Database

Search Filter

Research Database

Search Filter

B2B

B2C

SaaS

Customer-facing

Web responsive

Improved the research database search filter for mobile, optimized users' search for better product discoverability, and increased engagement and retention.

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Nurse Training Course

Mobile Feature

Nurse Training Course

Mobile Feature

B2B

SaaS

Mobile native

Visual design

User-centric solution

Designed nurse training courses to simplify onboarding, improve completion, and increase engagement, leading to a 15% increase in account activation.

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How Complexity Untangled

How Complexity Untangled

🔍

Discover & Strategize

Identify the root problems to find targeted and scalable solutions that align user needs with measurable business goals through research, interviews, and system and workflow mapping.

🧩

Design & Validate

Design thoughtfully with scalability & accessibility in mind, validating hypotheses to reduce risk and ensure solutions deliver lasting impact through prototypes, testing, and feedback loops.

🤝

Collaborate & Align

Guide cross-functional team alignment to balance user, business, & technical needs through workshops and collaborative checkpoints, bringing clarity to competing priorities and trade-offs.

A data-driven designer who enjoys
turning complexity into simplicity.

A data-driven designer who enjoys turning complexity into simplicity.

A data-driven designer who enjoys
turning complexity into simplicity.

A data-driven designer who enjoys turning complexity into simplicity.

A data-driven designer who enjoys
turning complexity into simplicity.

🌟 8 years in design, 6+ years in UX and product design.
🌟 Led multiple end-to-end B2B SaaS product designs.
🌟 Collaborated with teams ranging from 2 to 20+ people overseas.
🌟 Mentor to aspiring, junior, and mid-level designers.
🌟 8 years in design, 6+ years in UX and product design.
🌟 Led multiple end-to-end B2B SaaS product designs.
🌟 Collaborated with teams ranging from 2 to 20+ people overseas.
🌟 Mentor to aspiring, junior, and mid-level designers.
🌟 8 years in design, 6+ years in UX and product design.
🌟 Led multiple end-to-end B2B SaaS product designs.
🌟 Collaborated with teams ranging from 2 to 20+ people overseas.
🌟 Mentor to aspiring, junior, and mid-level designers.

Who's behind the pixels

Who's behind the pixels

Who's behind the pixels

Who's behind the pixels

Who's behind the pixels

  • “Nana is a joy to work with. She has an incredible eye for design, usability and user driven workflows. Nana is not afraid to speak up, and always had valuable feedback aimed at making her products better. She was somebody that you can throw at a complex problem (or product), knowing that she would make it better than it was. Nana would be a valuable UX resource for any company looking to improve their user facing products."



    Mark Bajorski — Director of User Experience Design at Premier Inc.

  • “Nana and I worked on a very complex, data-driven web application. She is very knowledgeable of UX design principles and understands the value of user-centric solutions. Nana has the ability to create compelling yet simple designs, making the most data-rich UIs simple for users to understand and navigate. She can breakdown workflow dynamics and translate the tasks into logical, actionable activities. But perhaps Nana’s greatest strength is her curiosity! Through disciplined, focused research with users and SMEs, she seems to always find a way to simplify the visual expression of the use case by ask “just one more question."



    Kenn Shrader — Principal User Experience Designer at Premier Inc.

  • “Nana is good at looking at things with a new point of view that leads to improvements to any project. Nana asks questions that get everyone to a better solution. Her curiosity, and how she approached these challenges, was fascinating to watch and I learned new ways to approach projects.
    Nana was able to synthesize feedback and create designs and interfaces that will be part of the foundation for EBSCO’s digital experience for years to come."



    Jim MacLeod — Director of User Experience Design at EBSCO

  • “Nana Bin is a talented designer whose attention to detail is unmatched. As a highly experienced UX solution solver, she excelled at presenting thoughtful research behind her designs. Additionally, in the visual design space, she’s always been able to balance working within a defined brand and introducing unique and creative results."



    Chelsea Whitney— User Experience Design Manager at EBSCO